| Client Profile:
Description: VC-funded technology start-up
Sector: wireless solutions for fleet management
Needs: Revenue acquisition
M/S Deliverables: Outsourced Sales Talent
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Situation:
This VC-funded start-up had developed a highly competitive alternative to incumbent wireless fleet management solution providers. The technology provided industry-specific GPS solutions which tracked and managed delivery of concrete to various contractors at construction site.
The solution was developed by the principal inventor who saw an opportunity to address the implementation weaknesses of competitors. Additionally, he engineered features that provided value-added reporting and graphical interfaces which were easy to change and provided custom-design flexibility.
Solution:
The company needed a technology-seasoned business development team to get the product to the marketplace. It was crucial to penetrate companies with industry visibility and to reach the C-level decision makers to encourage enterprise-wide implementation of this new application.
The CEO contacted Maximum Strategies and hired the company’s sales professionals to sell for them by implementing direct customer business development strategies.
Summary:
Maximum Strategies quickly ramped up in product and competitive knowledge to confidently deliver outsourced sales services contacting C-level decision makers in major accounts nationwide.
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